
Nextgen
September 23, 2021
Supportica Solutions
September 24, 2021THE CLIENT
Enver
Enver is a Bulgaria-based design and media studio offering web development, UX/UI design, branding, and content production. Despite a strong portfolio, they lacked a predictable system to attract high-value B2B clients. They partnered with us to build a lead engine that would fuel consistent growth.
RESULTS
Summary

“We’re great at design—but not at getting in front of the right clients. ScaleRush fixed that. Within weeks, we were landing meetings with companies we had only dreamed of working with before”
— Nick M., Co-Founder, Enver
OUR WORK
Challanges
Inconsistent client acquisition
Poor visibility in new European markets
Heavy reliance on word-of-mouth
No cold outreach experience
What We Did
Solution
USED TECHNIQUES
ICP & Prospecting - Identified Enver’s ideal buyers and built hyper-targeted lead lists based on role, industry, company size, and intent signals.
Multi-Channel Outreach -Launched sequenced campaigns across email, LinkedIn, and warm retargeting to stay top-of-mind.
Message Testing & Optimization - Continuously A/B tested subject lines, email body copy, CTAs, and send timing to boost engagement.
Deliverability Setup -Warmed up domains and optimized technical setup (SPF, DKIM, DMARC) to maximize inbox placement.
Realtime Reporting - Provided live dashboards to track replies, meeting conversion, and lead quality.
MAIN GOALS
- Build a pipeline of qualified B2B leads
- Land larger, high-ticket creative projects
-
Break into startup and SaaS verticals across Europe
- Reduce client acquisition time and cost
DESCRIPTION
Enver wanted to break into competitive European markets without wasting time on unqualified leads. Their goal: land consistent, high-value design and media projects from SaaS and startup clients. We defined detailed Ideal Customer Profiles (ICPs), focusing on funded startups and fast-growing tech companies. From there, we built custom outreach campaigns across email and LinkedIn. All messaging was tailored to each segment’s pain points—ranging from brand consistency issues to lack of in-house creative capacity—and mapped to their buyer journey. The result: cold leads turned into booked meetings, and booked meetings turned into long-term clients.

1
Lead Research
- ICP definition
- Contact discovery
- Email & LinkedIn enrichment
- Lead validation
2
Outreach
We launched custom multi-touch sequences that positioned Enver as the go-to partner for design, branding, and digital content. Messaging highlighted portfolio wins and spoke directly to each segment’s unique pain points (e.g. slow production, brand inconsistency, low conversion).
- Cold email copywriting
- Inbox setup & warm-up
- A/B testing & optimization
- Deliverability monitoring


3
Conversion
Replies were qualified by our team. We handled follow-ups and booked sales calls straight into Enver’s calendar. This let the creative team focus on closing, not chasing leads.
- Lead Qualification
- Appointment setting
- Calendar integration
- Weekly performance reports









